NASCAR Sprint Cup Experience

Interface Design

Sprint partnered with Telescope Inc to create a location based experience to promote Sprint services and products at all NASCAR Sprint Cup races in the 2014 season. I was tasked with creating the user interfaces for several stations through the experience. These ranged from a quiz to find out which driver you’re most like, to getting your photo taken with the Sprint Cup trophy. For several of the stations, standalone web experiences were created for Sprint Cup fans to participate from home.

2014
Year
Live Events;
Interface Design
Category
Sprint
Client
Telescope Inc
Agency